A custom business website in the United States typically costs between $2,000 and $15,000 or more, depending on complexity. A simple brochure-style site for a small business sits at the lower end, while a custom web application, e-commerce store, or highly customized design pushes the price up. Ongoing costs like hosting, domain renewal, and maintenance usually add $20–$200+ per month on top of the initial build.
What Affects Website Cost
Several factors drive the price of a website up or down:
- Number of pages and complexity — a 5-page brochure site costs far less than a 50-page site with custom functionality.
- Custom design vs. template — a fully custom design takes more design and development hours than a themed build.
- Platform — WordPress, Shopify, and fully custom-coded applications all have different cost structures.
- Functionality — e-commerce checkout, booking systems, user accounts, and integrations with other software all add development time.
- Content and copywriting — professionally written copy and photography are often priced separately from development.
Typical Price Ranges by Website Type
Small business brochure website (5–10 pages): generally $2,000–$6,000, depending on design complexity and whether the content is custom-written.
E-commerce store: generally $5,000–$20,000+, depending on the number of products, payment integrations, and whether it needs custom checkout logic beyond what a platform offers out of the box.
Custom web application or portal: generally $10,000–$50,000+, since these involve custom back-end development, databases, and often ongoing feature development rather than a one-time build.
Ongoing Costs to Budget For
A website is not a one-time expense. Budget for hosting (typically $10–$100+ per month depending on traffic and platform), a domain name (roughly $10–$20 per year), an SSL certificate (often included with hosting), and regular maintenance — software updates, security monitoring, and backups — which many businesses handle through a monthly maintenance plan rather than ad hoc.
How to Get an Accurate Quote
Because cost depends so heavily on scope, the only reliable way to get an accurate number is a scoped quote based on your specific pages, features, and platform. If you’d like a free, no-pressure quote for your project, get in touch with our team or explore our web development services.